
Jaguar Go I-PACE App
UI/UX | Interaction design
Go I‑PACE is an intelligent app with global release to enable Jaguars significant strategic priority.
The app can automatically track your journeys and give you facts and figures as if you were actually driving Jaguar’s first Electric Vehicle (EV), the I‑PACE. It was designed to help prospective and electric car owners understand, and adjust to, all aspects of EV ownership and remove any fears or concerns associated with EVs.
Team: Elias Poveda UX Designer

App Splash and Timeline screens

Journey Overview screen

Wireframe scamps of various screens, information design ideas and logo ideation

Working prototype

App screens


Onboarding stills to help introduce key features of the app

Feature article on Jaguar.co.uk leading to download platforms

App lozenge for App Store

Guidelines and bespoke icon set based on existing Jaguar logo set

Guidelines